Following efforts by a California real estate developer to place a new privacy law, the Consumer Right to Privacy Act of 2018, on the November 2018 California ballot, California legislators passed a substitute bill, the California Consumer Privacy Act of 2018 (the “CCPA”), which was signed into law by then-Governor Jerry Brown on June 28, 2018. By passing the CCPA as quickly as it did in the spring of 2018, the legislature avoided having the alternative bill appear on the November ballot that year.
The CCPA, effective January 1, 2020, is easily the toughest privacy law in the United States, granting privacy rights to California residents akin to rights granted to EU residents by the General Data Protection Regulation (“GDPR”), including the right to require a business to delete their data, the right to be informed of the data a business holds about them, the right to require businesses to stop selling their data, and the right to data portability.
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